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“Influencer” vs. The Influential
June 2, 2021
By: Kaylee Jang
#Creator Economy
In a world full of nothing but noise, who really is influential and how is it determined? The battle between mega-influencers who have celebrity statu... Read more
How Influencer Marketing has Evolved
May 21, 2021
By: Kaylee Jang
#Influencer Marketing
The addiction to social media has been undeniable and its ability to influence society has only gotten stronger as time and technology has advanced. T... Read more
Marketing: What does it look like in 2021?
May 14, 2021
By: Kaylee Jang
#Marketing
With the evolution of technology in the 21st century, the attention of audiences across the world has drastically changed. What is marketing today?... Read more
The Emergence of the Creator Economy
April 29, 2021
By: Kaylee Jang
#Creator Economy
In May 2013, Patreon was founded by Sam Yam and Jack Conte; the first of its kind, this creator-centric platform would become worth a mere $1.2 billio... Read more
Musings on the Creator Economy
April 20, 2021
By: Haider Nayani
#Influencer News
The decade or so in between my last blog post and now has seen the rise and fall of brand new titans of industry. The way we connect has changed, how ... Read more
We need your help to plant 10,000+ trees this year!
March 19, 2021
By: Nicole Smith
#Influencer News
Connecting the right Creators with Brands is a pivotal component of building and maintaining a strong Influencer platform. Over the past 2 years, Crea... Read more
Partnering with Creators: 5 things to know
January 25, 2021
By: Nicole Smith
#Tips & Tricks
When it comes to executing an Influencer Marketing campaign, finding the right Creator for your business can be a headache. The obvious number of foll... Read more
Creator Partnerships, Whitelisting, and Amplification
January 19, 2021
By: Monica Tomas
#Tips & Tricks
Once your brand has taken the plunge and invested time and resources into Influencer Marketing initiatives, you want to ensure you are putting that us... Read more
How to turn your ShoutOuts into a long-term partnership
November 26, 2020
By: Nicole Smith
#How To
What’s more difficult? Navigating through the peaks and valleys of 2020 or landing a long term paid collaboration? The answer is obviously 2020 but ... Read more
Become a Content Creator in 2021
October 22, 2020
By: Monica Tomas
#How To
As 2020 quickly comes to a close you may be thinking about how you will spend the last few months of the year; or how you will make the most of the up... Read more
The Most Up to Date Instagram Image & Video Sizes for 2020
October 18, 2020
By: Nicole Smith
#Tips & Tricks
Instagram recently had it’s 10th birthday and if you’ve been on the platform for as long as I have, you’ve probably noticed a lot of changes ove... Read more
How Creators are Using Instagram Reels Instead of TikTok
September 21, 2020
By: Nicole Smith
#How To
Let’s talk about Instagram Reels! This exciting new feature allows anyone with a public account to reach a global audience while creating fun and en... Read more